Posted at: 22 January

54340896536 - LinkedIn Ads Specialist

Company

Activate Talent

Activate Talent is a global B2B staffing and recruitment agency specializing in rapid hiring solutions for diverse industries, including SaaS and e-commerce, with a focus on connecting businesses with top-tier talent.

Remote Hiring Policy:

Activate Talent supports fully remote work and hires globally, welcoming candidates from various regions without specific geographic restrictions.

Job Type

Full-time

Allowed Applicant Locations

Worldwide

Apply Here

Job Description

Position: LinkedIn Ads Specialist

Location: Remote (Global)

Time Zone: EST

Employment Type: Full-Time

Type of contract: Independent contractor 

🌎 Work from any corner of the world and be a part of the #remoteworkrevolution!‼️

Overview:

This role is suited for a performance-focused LinkedIn B2B Ads Specialist with deep experience running campaigns aimed at B2B buyers. You will own the strategy, execution, optimization, and reporting of LinkedIn advertising efforts, with a strong emphasis on lead quality, cost efficiency, and pipeline contribution.

Key Responsibilities:
1. LinkedIn Ads Strategy & Execution

  • Plan, launch, and manage LinkedIn ad campaigns targeting B2B decision-makers
  • Build and optimize campaigns within LinkedIn Campaign Manager
  • Develop and test ad copy, creatives, and offers across funnel stages
  • Implement and optimize LinkedIn Lead Gen Forms and conversion tracking

2. Optimization & Performance Management

  • Monitor campaign performance daily and optimize for CPL, CTR, and lead quality
  • Run A/B tests on audiences, creatives, messaging, and formats
  • Scale winning campaigns while maintaining efficiency and quality

3. Reporting & Insights

  • Track and analyze key performance metrics and funnel conversion data
  • Produce clear performance reports with insights and optimization recommendations
  • Collaborate with internal stakeholders to align ads with sales and training initiatives

Qualifications:

  • 3+ years of hands-on experience managing LinkedIn Ads for B2B companies
  • Proven ability to generate qualified leads at scale
  • Strong understanding of B2B audience targeting, retargeting, and funnel strategy
  • Experience optimizing campaigns beyond vanity metrics
  • Analytical mindset with strong reporting and decision-making skills
  • Ability to work independently and take full ownership of results
  • EST working overlap preferred
Apply Here