Posted at: 15 January
Paid Ads Specialist (Social & Search)
Company
GrowthAssistant
GrowthAssistant is a Chicago-based B2B outsourcing company specializing in providing full-time offshore marketing talent to U.S. businesses, focusing on growth marketing and operational support.
Remote Hiring Policy:
GrowthAssistant embraces a fully remote work culture, hiring globally with a focus on offshore talent, particularly from the Philippines, while also supporting roles in the United States. Team members collaborate across various time zones.
Job Type
Full-time
Allowed Applicant Locations
United States, Philippines
Job Description
GrowthAssistant is looking for a Paid Ads Specialist (Social & Search) for our growth marketing team. This teammate will be pivotal in managing, optimizing, and analyzing performance-driven paid advertising campaigns across Meta, Google, and TikTok Ads platforms. You will ensure campaigns are delivering results in international markets, particularly Vietnam and Brazil, while managing creative assets, monitoring audience interactions, and generating actionable insights for stakeholders.
This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.
The Benefits
- Work From Home
- Attendance, Performance, and Referral Bonuses
- Paid Holidays and Time Offs
- Health Insurance Card
The Role
- Campaign Management & Optimization
- Execute and optimize paid ad campaigns on Meta, Google, and TikTok Ads.
- Monitor metrics (CPC, CTR, CPA, ROI) and ensure performance aligns with goals.
- Utilize ad automation tools for workflow efficiency and reporting.
- Creative Asset Management
- Partner with design and video teams to produce ad creatives.
- Upload, rotate, and monitor creative assets for performance.
- Analyze creative performance and provide recommendations.
- Reporting & Analytics
- Generate regular performance reports using Excel and pivot tables.
- Provide data-driven insights to guide strategy adjustments.
- Cross-Functional Collaboration
- Communicate campaign updates and collaborate with internal teams using Slack.
- Partner with regional teams to ensure success in local markets.
The Requirements
- 2+ years of social media ad buying experience is a must-have
- 1-2+ years of experience with Google Paid Ads (Search - YouTube)
- 1-2+ years of Meta Paid Ads experience
- Basic experience with Google Analytics, Ignite, or similar analytics tool
- Experience with G Suite is a must-have
- Intermediate Google Sheets or Excel experience is a must-have
- Prior experience with competitor research/tracking
- Meticulous attention to detail
We are looking for someone who wants to grow as part of a team. Ideal candidates desire to learn and grow, take on more responsibilities along the way, and be resourceful enough to gather enough information to help provide accurate analysis and insights. Join our team now!