Posted at: 31 December

Performance Marketing Manager – Meta & Google Ads

Company

GrowthAssistant

GrowthAssistant is a Chicago-based B2B outsourcing company specializing in providing full-time offshore marketing talent to U.S. businesses, focusing on growth marketing and operational support.

Remote Hiring Policy:

GrowthAssistant embraces a fully remote work culture, hiring globally with a focus on offshore talent, particularly from the Philippines, while also supporting roles in the United States. Team members collaborate across various time zones.

Job Type

Full-time

Allowed Applicant Locations

North America, South America

Salary

₱0 to ₱100,000 per month

Job Description

We’re looking for a Performance Marketing Specialist (Meta & Google Ads) to join our team and support one of our US-based clients. In this role, you’ll be responsible for launching and optimizing paid campaigns across Meta and Google, monitoring performance metrics, and delivering actionable insights to maximize ROI. This is a great opportunity for someone analytical, performance-driven, and passionate about scaling digital campaigns through data.


Benefits

  • Work From Home

  • Performance, Attendance, and Referral Bonuses

  • Paid Holidays and Time Off

  • Health Card


What You’ll Do

  • Launch, manage, and optimize Meta ad campaigns (including A/B testing of ads and ad sets).

  • Run and optimize Google Ads campaigns across Search, PMax Shopping, and YouTube.

  • Monitor and analyze campaign performance using ROAS, CTR, CPM, and other KPIs, making data-driven adjustments.

  • Build and maintain reports in Google Sheets/Excel with advanced formulas, pivot tables, graphs, and charts.

  • Troubleshoot and track common challenges in Meta & Google ads campaigns.

  • Test and roll out new ad copy, creatives, and assets for new products or services.

  • Collaborate with marketing teams to collect and organize ad content, assets, and copy.

  • Proactively share insights, recommendations, and performance analysis with clients.

  • Communicate daily with clients via Slack/IM, email, and video calls.


What We’re Looking For

  • 3+ years of Meta Ads experience (end-to-end campaign management & optimization).

  • 1+ year of Google Ads experience (Search, PMax Shopping, YouTube).

  • Strong understanding of paid media KPIs (ROAS, CTR, CPM, CPA, etc.).

  • Proven ability to monitor and adjust budgets across campaigns (daily/weekly/monthly).

  • Advanced reporting skills in Excel/Google Sheets (trend tracking & real-time reporting).

  • Excellent English communication skills (written and verbal).

  • Prior success working with U.S.-based clients.

  • Ability to work PST or overlapping CST/EST hours.

  • Analytical, results-oriented, and detail-focused mindset.


Nice to Have

  • Agency or multi-brand experience.

  • E-commerce / DTC background.

  • TikTok Ads experience.


Grow Into

  • Conduct deeper creative performance analysis and share recommendations.

  • Lead testing initiatives across new ad channels.

  • Provide strategic insights on scaling and budget optimization.


We’re looking for someone proactive, analytical, and results-focused who thrives in a fast-paced environment and enjoys turning data into strategy. If you love optimizing campaigns, testing new ideas, and driving measurable growth, this role could be the right fit for you!

💰 Salary: up to ₱100,000 / month