User Acquisition Associate

We’re Underdog.

The fastest-growing sports gaming company, ever. We’re here to make sports more fun. We pair intuitive user experiences with innovative game designs to build the best experience for sports fans in America.

Since 2020, we’ve launched four of today’s most widely played fantasy games, and built the Underdog Sportsbook entirely in-house with our own tech. We move fast, act with urgency, and create experiences you won’t find anywhere else.

With a $1.2 billion valuation and backing from investors like BlackRock, Spark Capital, SV Angel, Mark Cuban, Kevin Durant, Adam Schefter, and more, we’re just getting started.

At Underdog, we play and win as a team. We take chances and are unafraid to attack hard problems. We face challenges with ambition and optimism. We play for the love of the game.

We’re Underdog. And winning as an Underdog is just more fun.

Join us.

About the role and why it’s unique:

• Own the day-to-day management and optimization of paid search and paid social campaigns
• Help shape and evolve creative testing strategies across user acquisition (UA) channels
• Analyze performance data to surface actionable insights and drive measurable improvements
• Build and deliver reporting to cross-functional teams, including Growth, Product, Analytics, and Design
• Design and execute A/B and incrementality tests to unlock stronger campaign performance
• Support exploration into new UA channels and emerging ad formats
• Partner closely with UA managers and directors to influence strategy and long-term planning

Who you are:

• 2+ years of hands-on experience managing paid search and/or paid social campaigns
• Familiarity with platforms like Google Ads, Apple Search Ads, Meta, TikTok, and Snapchat
• Working knowledge of mobile attribution platforms (e.g., Appsflyer, Adjust, Branch) and SKAN
• Strong analytical and problem-solving skills with high attention to detail
• Comfortable in Excel/Sheets and basic data tools
• Clear communicator and highly organized

Even better if you have:

• Experience in the Online Gaming Industry
• Have led App Store Optimization in the gaming space

Our target starting base salary range for this position is between $75,000 and $90,000, plus target equity. The starting base salary will depend on a number of factors including the candidate’s skills and experience, among other things. 

What we can offer you:

• Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
• 16 weeks of fully paid parental leave
• A $500 home office allowance
• A connected virtual first culture with a highly engaged distributed workforce
• 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents

#LI-REMOTE

This position may require sports betting licensure based on certain state regulations.

Underdog is an equal opportunity employer and doesn't discriminate on the basis of creed, race, sexual orientation, gender, age, disability status, or any other defining characteristic.