Motion Designer

As a Motion /Video Designer at Flo, you create compelling animated content that brings ideas to life, edit thumbstopping UGC videos, strengthen brand storytelling, and contribute to impactful marketing initiatives. Your work supports a variety of channels across paid UA, helping to communicate key messages through high-quality motion design that aligns with Flo’s visual identity and purpose.

Responsibilities/tasks

• Boost motion design capacity by swiftly creating and animating graphics and editing videos in response to campaign demand spikes.

• Collaborate with the UA team to deliver high-quality motion assets aligned with fast-changing priorities.

• Adapt existing designs and produce rapid iterations for spontaneous creative requests.

• Address localization needs to tailor motion graphics and videos for different global markets.

• Produce static ads & thumbnails where required

• Experiment with generative AI tools to explore new video concepts and improve workflow efficiency.

• Maintain consistency with brand guidelines across all visual content.

• Deliver visually compelling work that effectively communicates app features and user benefits.

Key results/objectives

• Deliver high-quality motion graphics and videos that meet deadlines and support UA our goals.

• Improve campaign engagement and performance through effective motion storytelling.

• Integrate innovation in tools and workflows, including AI applications, to elevate creative output.

Qualifications

Basic Qualifications:

• 3+ years of experience in motion design with a strong portfolio showcasing animation skills and editing techniques.

• Proficiency in Adobe After Effects and other motion design software.

• Proficiency in Adobe CC.

• Proficiency in Figma or similar software.

• Strong understanding of animation principles and visual effects.

• A strong eye for detail, with an understanding of brand guidelines and the ability to maintain consistency across motion graphics.

• Ability to collaborate effectively with cross-functional teams including copywriters, designers, and marketers.

• Understanding of basic performance marketing concepts (e.g., CTR, conversion rates).

• Ability to manage multiple design projects and meet deadlines in a fast-paced environment.

• Excellent communication skills for clear and effective collaboration.

• Genuine curiosity and enthusiasm for experimenting with AI tools, including generative AI video platforms, to push creative boundaries and elevate video storytelling.

Preferred Qualifications:

• Experience in the tech or digital marketing industry.

• Experience creating static ads to compliment motion & video skills

• Experience in the femtech, health, and wellbeing sector.

• Familiarity with Cinema 4D or 3D motion design (a plus).

• Basic understanding of user acquisition (UA) and CRM creatives

Salary from 3400 EUR

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