VP, Radiology Strategy

About the company

At Covera, we're committed to ensuring high-quality healthcare is more than just a promise. That's why we're leading the way in the emerging science of quality, and connecting providers and payers in their shared quest to improve patient outcomes and care quality. By tackling this challenge, we have the ability to impact millions of lives by raising the standard of care nationwide.

Our initial focus is radiology, where an early and accurate diagnosis has a profound impact on the rest of a patient's care journey. Through our work, which uses clinically-validated science-based tools, we're helping doctors enhance their care, ensuring patients get the right diagnosis, and enabling the healthcare system to support quality improvement at scale.

Through our clinical intelligence platform, we have launched programs that help people access the most effective care and provide doctors with AI-powered quality insights and tools to enhance their care. Today, Covera is partnered with leading employers, payers and healthcare organizations across the US, including Walmart and Microsoft. And, with a pipeline representing over 25% of insured Americans, we are in the early stages of improving care quality for all patients across the globe.

About the role

The VP of Radiology Strategy owns Covera’s radiology market strategy end to end. This leader is responsible for defining how Covera engages, grows, and sustains a high-quality radiology provider network that supports our mission to become the standard for quality and value-based radiology.

This role sits at the intersection of market strategy, provider engagement, product insight, and executive influence. The VP serves as a senior voice in the radiology ecosystem, shapes Covera’s long-term approach to provider partnerships, and translates real-world market dynamics into scalable strategies that drive adoption, market share, and long-term value creation.

A core focus of this role is expanding Covera’s footprint through two complementary partnership models: (1) scaling and managing the Center of Excellence program across Covera’s radiology partners, and (2) driving new hospital and health system partnerships that extend Covera’s impact beyond the CoE network. This leader will spend significant time engaging health system executives and building hospital-based growth opportunities.

Key Responsibilities

Radiology Market Strategy and Leadership
Own the overall radiology market strategy, including defining where and how Covera builds provider density, drives adoption, and differentiates in value-based radiology. Develop and evolve a multi-year strategic roadmap that aligns provider engagement, payer needs, product capabilities, and company growth goals.

Continuously assess market dynamics, regulatory shifts, incentive structures, and competitive trends to inform strategic direction and prioritization.

Hospital & Health System Growth

Lead Covera’s strategy and execution for building partnerships with hospitals and health systems. Develop and manage a pipeline of health system opportunities, working directly with senior decision-makers to demonstrate Covera’s value in advancing imaging quality, clinical outcomes, and operational performance.

Establish scalable engagement models for hospital-based partnerships, recognizing that these relationships differ from the Center of Excellence framework and require a distinct commercial and strategic approach.

Provider Network Growth and Adoption
Lead the expansion and engagement of Covera’s radiology provider network with accountability for adoption, market penetration, and sustainability.

Establish strategies to deepen relationships with providers, health systems, and influential leaders in radiology, with a focus on building trust, credibility, and long-term partnership.

Use early market successes to create repeatable, scalable engagement models that support expansion across additional geographies and payer markets.

Executive Presence and Market Evangelism
Serve as a senior external representative of Covera to the radiology community, alongside the CEO, CHSO and other clinical leaders. Act as a trusted thought partner to key opinion leaders, early adopters, and strategic partners, positioning Covera as a leader in quality and value-based radiology.

Bring a strong external perspective back to the executive team, ensuring market realities inform product strategy, contracting approaches, and long-term business decisions.

Cross-Functional Strategy and Insight
Partner closely with Product, Legal, Operations, and Commercial teams to align provider strategy with platform capabilities, contracting models, and operational execution. Act as the internal authority on radiology provider needs, workflows, and incentives, ensuring Covera’s solutions evolve in step with the market.

Provide clear, data-informed recommendations that shape both near-term execution and longer-term strategic bets.

Team Leadership and Capability Building
Build, lead, and develop a high-performing team responsible for provider partnerships and engagement. Set clear expectations, goals, and metrics, and create an environment that balances strategic thinking with disciplined execution.

Establish KPIs, milestones, and reporting mechanisms that give executive leadership visibility into progress, risks, and opportunities.

What Success Looks Like
A clear, durable radiology market strategy that drives sustained adoption and market share growth. A strong, engaged network that views Covera as a long-term partner. Scalable engagement models that support growth across markets. And an executive team that relies on this role as a primary source of market insight and strategic direction for radiology.

Talent & Culture Collaboration

Play an active role in further building the Covera team by joining interview panels and contributing to cross-company projects after onboarding

Special Considerations 

This is a quota-carrying position with target total compensation including base salary plus variable incentive tied to sales performance.

Although we are a remote-first company, this role involves periodic travel to meet with prospects and partners in-market, as well as to attend select industry events. Because this is a newly created position, travel needs will vary and evolve over time. In some weeks, travel may be minimal or nonexistent, while in others it could make up to approximately 50% of the schedule. Most likely we anticipate this being trips 2x per month, for 3 days per trip. 

Qualifications
Proven senior leadership experience in healthcare, radiology, provider engagement, or adjacent markets.

• Deep understanding of value-based care, quality measurement, provider economics, and the hospital radiology landscape.
• Demonstrated ability to drive commercial growth, build strategic partnerships, and execute complex provider and health system expansion initiatives.
• Strong executive presence with the ability to influence internally and externally.
• Experience leading implementation or operational rollout efforts strongly preferred.

Benefits

• Comprehensive medical plans - choose from three plans, including one with 100% of premiums covered for you and your dependents
• Vision & Dental
• Flexible Time Off - take the time you need, when you need it
• Covera Fridays - once a month, Covera takes a fully paid day off to unplug and recharge
• 401(k) Retirement Plan
• Annual Professional Development Stipend to invest in courses, books, or any other professional development related activity
• Annual Wellness stipend for fitness, mental health or other wellness expenses

The minimum and maximum base salary for this position ranges from $225,000-260,000, in addition to an incentive bonus and comprehensive benefits package. Final salary will be based on a number of factors including but not limited to, a candidate’s qualifications, skills, competencies, experience, expertise and location. Final compensation decisions may occasionally fall outside of the posted range. Salary ranges are periodically reviewed and may be adjusted in response to market trends and company needs.

At Covera Health, we strive to build diverse teams that reflect the people we want to empower through our technology. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. Equal Opportunity is the Law, and Covera Health is proud to be an equal-opportunity workplace and affirmative action employer. If you have a specific need that requires accommodation, please let a member of the People Team know.