Posted at: 2 July

Social Media Specialist

Company

PWR

PWR is a global gaming organization specializing in esports and content creation, operating in the digital entertainment industry with a focus on engaging gamers and fans.

Remote Hiring Policy:

PWR embraces a flexible remote work environment, supporting team members from various regions globally, particularly in the gaming industry, which allows for collaboration across time zones.

Job Type

Full-time

Allowed Applicant Locations

Sri Lanka, Worldwide

Apply Here

Job Description

As Social Media Specialist at PWR, you’ll play a key role in shaping how our brand is expressed across different platforms (including Twitter/X, Instagram and YT Community) through content that’s creatively sharp, culturally relevant and delivered with consistency and care. You’ll be responsible for generating ideas, building content plans and executing with a clear sense of purpose and creativity. From day to day posting to campaign rollouts, you’ll bring structure and intent to everything we share with our audience.

Your mission is to:

  1. Set and lead the social media strategy that elevates how PWR shows up across platforms and reinforces our position in gaming and content culture

  2. Create, curate, and publish content that’s engaging, well crafted and on brand with a strong focus on Twitter, Instagram and YouTube Community

  3. Plan and execute campaigns across key moments like apparel launches, events, and partner activations making sure everything feels cohesive and lands with impact

  4. Collaborate with designers, players, creators, and internal teams to spotlight our content and products in ways that feel fresh and aligned

  5. Grow and nurture an engaged community by showing up consistently, responding to comments, and driving authentic conversation

  6. Stay across trends in gaming, pop culture, and social, and know how to translate them into relevant, brand-aligned content

  7. Experiment with new formats, tools, and features to keep our channels evolving and ahead of the curve

  8. Use performance insights and analytics to understand what’s working, and help shape smarter decisions moving forward

About You:

  1. Creative, intelligent and a great sense of humour, which is reflected in your social media content

  2. An intrinsic understanding of gaming, youth and pop culture

  3. Confident and comfortable with memes, popular and trendy content

  4. Up with all the latest platform features and trends

  5. Fast learner who can effectively digest and implement feedback

  6. Quick to adapt to emerging trends and technologies

  7. Driven to see PWR content blow up and attract new audiences from all across the world

Requirements:

  1. 3-5 years of experience in social media management in entertainment, gaming or esports industry

  2. Proven track record of successfully developing and executing social media campaigns

  3. Strong knowledge of various gaming titles (including Fortnite) and their communities

  4. Extensive experience with Twitter, Instagram, and YouTube

  5. Excellent organisation and time management skills

  6. Self-driven, autonomous and capable of delivering rapid, high-quality results with minimal guidance

Apply Here