Creative Conceptor (Copy)

#KeepGrowing with Nutrafol

We’re a growing company. Everything we do, we do to help people grow into the best version of themselves. As the pioneers of hair wellness, we create clinically tested products for hair growth and provide support for people at every step of their hair journey.

Our multi-factorial approach targets key root causes of hair thinning using a patented blend of standardized vitamins, minerals and natural ingredients -- and is recommended by over 7,500 physicians and hair professionals for trusted, reliable results. We never settle, and are continuously challenging existing treatments and methodologies to advance the frontier of hair science. As we help our customers grow, we grow too -- by embracing individuality and differences, leading by example, and empowering ourselves and others with our passion for wellness and innovation.

Keep growing. It’s our mantra. Our commitment to helping anybody and everybody committed to realizing their own potential to grow.

About You

Nutrafol is seeking a talented Creative Conceptor to join our remote-first team. We’re looking for someone  with a proven ability to concept and develop big ideas and write elevated, engaging, and informative copy for our business. You’re able to learn the nuances of the unique Nutrafol consumer journey—particularly the regulatory standards and notes of authenticity that comes with a brand known for science-backed formulas. 

You know how to speak to different audiences in an inherently elevated brand voice that still sounds relatable, human, and genuine. You’re always percolating new, out-of-the-box ideas. And you enjoy a fast-paced environment that hinges on collaboration.

Your primary role will be the conception and execution of brand campaigns for Nutrafol. For the concepting portion, your role will be to pitch multiple concepts based on a brand strategy brief, incorporate stakeholder feedback, and ultimately sell-in a finalized campaign concept and creative strategy. You will lead creative execution, partnering with our internal creative team as well as potential external agency partners. 

Responsibilities:

• Concept brand campaign in a way that pushes the envelope creatively. 
• Present ideas clearly and confidently with stakeholders.
• Partner with Growth, Retention, and Brand teams to craft interesting, educational marketing copy that meets (and at times exceeds) campaign briefs.
• Think strategically about copy (where is the lead coming from, what would they be curious to know, what can I address to get them to purchase, etc.).
• Take science-heavy terminology and write-ups and transform them into relatable, consumer-friendly content.
• Match tone of voice to closely align with brand standards.
• Curiosity and eventual understanding of the rigorous guardrails we have as a brand, including language set by our Product, Science, and Regulatory teams. 
• Ability to work on tight timelines and hit deadlines. 
• Capacity to stretch between concepting, writing, editing, and proofreading with agility. 
• Work collaboratively across marketing and digital departments.
• Execute top-quality copy from concept to delivery, complying with brand standards in execution of marketing materials.
• Bring unique ideas and POV to the table.

Requirements:

• Minimum 5-10 years of professional experience in digital copywriting for an agency or brand; DTC and Health & Wellness experience is a plus
• Prior experience concepting and writing copy for an eCommerce company is required
• Working knowledge of Figma, Google Suite, and Asana
• Strong writing, verbal, organizational, and time management skills
• Strong ability to incorporate data and research into copywriting
• Proven talent for creating fresh, unique, and professional copywriting
• Excellent problem-solving, communication, and conceptual skills
• Comfortable in a fast-paced environment, with the ability to successfully juggle multiple assignments while meeting deadlines

Perks & Benefits

• Fully remote work experience
• Comprehensive medical, dental, and vision package, including FSA program
• 401K with employer match
• Quarterly Bonus Program
• Flexible PTO
• Two company-wide wellness breaks every day
• Free lunch on us every Tuesday and Thursday via Seamless/Grubhub
• Monthly wellness stipend
• Monthly internet stipend
• Monthly cell phone stipend
• Annual learning & development stipend
• Wellness Program, including virtual Wellness Sessions & No-Meeting Wednesdays
• Free meditation app membership (Headspace)
• Free Nutrafol subscription
• Pet insurance and benefit programs

 

California residents may review our CCPA notice here.