53956396105 - Sr Manager, Data & Business Analytics

About the Role

We are seeking a hands-on Senior Manager, Data & Business Analytics who is passionate about turning data into actionable business insights. This role will lead the organization’s data strategy end-to-end, ensuring data is trusted, accessible, secure, and effectively used to drive decision-making across the business.

The ideal candidate has deep experience in e-commerce / DTC environments, is comfortable owning the full data lifecycle, and can partner cross-functionally to embed a truly data-driven culture.

Key Responsibilities

Data Strategy & Leadership

• Own and lead the organization’s Data Strategy, covering analysis, governance, data collection and integration, optimization, visualization, and security.
• Manage internal and external resources responsible for the Thrive Data Stack, ensuring scalability and reliability.
• Define and maintain a central source of truth for the business.

Data Analysis & Visualization

• Partner with cross-functional stakeholders to define business objectives and KPIs.
• Proactively analyze data and trends to deliver insights and recommendations that inform strategic decisions.
• Design, build, and maintain dashboards and reports using tools such as Looker or Tableau to support self-service analytics.

Data Governance

• Own and standardize data definitions across the organization.
• Establish and maintain data governance frameworks to ensure data quality, consistency, and integrity.
• Ensure compliance with relevant data privacy regulations (e.g., GDPR).

Data Collection & Integration

• Oversee tools and platforms used to collect and integrate data from multiple sources, including Shopify, third-party applications, and internal systems.
• Ensure seamless data flows and reliable integrations across the data ecosystem.

Data Optimization

• Continuously improve data quality, accuracy, and efficiency through monitoring, cleaning, transformation, and normalization processes.
• Optimize ETL pipelines and data models to support scalable reporting and analytics.

Data Security

• Ensure data security and confidentiality through appropriate access controls, encryption, and backup procedures.
• Partner with IT and security teams to uphold best practices and risk mitigation.

Collaboration & Enablement

• Collaborate closely with Marketing, Sales, Customer Support, and IT teams to identify data needs and deliver impactful data solutions.
• Provide training and ongoing support to improve data literacy and promote a data-driven mindset across the organization.

Continuous Improvement

• Stay current on industry trends, emerging technologies, and best practices in data management, analytics, and DTC business strategies.

Qualifications & Experience

• Bachelor’s degree in Data Management, Business Analytics, Computer Science, or a related field; Master’s degree preferred.
• 7+ years of experience in data management or analytics, preferably within an e-commerce or DTC environment.
• Strong experience with Shopify, including data extraction, reporting, and analytics.
• Experience with Looker and Daasity is a plus.
• Solid understanding of data governance, data integration, data warehousing, and ETL processes.
• Proficiency in data analysis and visualization tools.
• Strong knowledge of data privacy and compliance requirements (e.g., GDPR).
• Excellent communication and collaboration skills, with the ability to translate complex data into clear business insights.
• Highly analytical, detail-oriented, and solution-driven.