Posted at: 19 March
Manager of Analytics - 58136030630
Company
Activate Talent
Activate Talent is a global B2B staffing and recruitment agency specializing in rapid hiring solutions for diverse industries, including SaaS and e-commerce, with a focus on connecting businesses with top-tier talent.
Remote Hiring Policy:
Activate Talent supports fully remote work and hires globally, welcoming candidates from various regions without specific geographic restrictions.
Job Type
Full-time
Allowed Applicant Locations
North America, South America
Job Description
Job Title: Manager of Analytics
Job Type: Full-Time/ Temporary / Remote
Work Hours: PST
Job Overview:
We’re helping our client find a Manager, Analytics to lead advanced analytics initiatives across Retail, Brand, Innovation, and Affiliate channels.
In this role, you will own end-to-end analytical workstreams, translating complex data into actionable insights that drive commercial decision-making. You’ll partner closely with cross-functional teams including Marketing, Retail, Finance, and Leadership, while building advanced models, experimentation frameworks, and performance narratives that guide strategy and growth.
This is a high-impact individual contributor role designed for someone who can operate independently, navigate ambiguity, and communicate insights clearly to both technical and non-technical stakeholders.
Responsibilities:
Advanced Analytics & Insight Leadership
- Lead end-to-end analytics across Retail, Brand, Innovation, and Affiliate channels
- Frame business problems, define analytical approaches, and deliver actionable insights
- Identify performance drivers and provide clear recommendations (what happened, why, what next)
- Build and maintain advanced analytical models and experimentation frameworks
Marketing Measurement & Modeling
- Develop attribution models and media mix modeling frameworks
- Design and analyze experiments to measure incrementality and ROI
- Apply machine learning models (churn, segmentation, response modeling)
Data & Technical Execution
- Write and manage complex SQL queries across large-scale data warehouses
- Work within cloud environments (preferably Google Cloud Platform / BigQuery)
- Partner with data engineering teams to automate workflows and datasets
- Build dashboards and reporting tools (Power BI preferred)
Retail Analytics (Omnichannel)
- Analyze the impact of physical retail stores on overall business performance
- Evaluate customer acquisition, halo effects, and cross-channel interactions
- Support retail expansion and optimization decisions
Innovation Analytics
- Conduct market sizing and performance analysis for new products or concepts
- Analyze trial, repeat behavior, and cohort performance
- Assess cannibalization and product/channel overlap
Brand Analytics
- Evaluate customer behavior (trial, repeat, engagement)
- Support campaign and product launch performance analysis
- Drive insights focused on long-term customer value
Affiliate Analytics
- Analyze Brand Consultant performance across cohorts
- Evaluate effectiveness of affiliate programs and incentives
- Build cohort frameworks and track engagement over time
- Provide recommendations to improve affiliate performance
Financial & Cross-Functional Partnership
- Align analytics with financial metrics (CAC, margin, COGS, etc.)
- Partner with Finance to support planning and decision-making
- Connect customer behavior insights to financial outcomes
Communication & Stakeholder Management
- Translate complex data into clear, executive-level insights
- Present recommendations confidently to senior stakeholders
- Adapt communication style to technical and non-technical audiences
- Simplify complex problems and highlight key business drivers
- 7+ years in analytics, data science, or marketing analytics
- Experience in consumer, retail, DTC, or omnichannel environments preferred
- Advanced degree (Master’s/PhD) is a plus
- Expert SQL (large-scale data environments)
- Experience with cloud platforms (GCP/BigQuery preferred)
- Strong machine learning and statistical modeling experience:
- Churn & retention modeling
- Predictive segmentation
- Regression & classification
- Strong foundation in:
- Hypothesis testing
- Experimental design
- Statistical inference
- Dashboarding experience (Power BI preferred)
- Strong understanding of financial concepts (CAC, margins, etc.)
- Ability to translate data into business insights
- Strong stakeholder management and communication skills
- Comfortable presenting to leadership
- Bachelor’s degree in a quantitative field (e.g., Statistics, Data Science, Math, Computer Science)