Posted at: 5 November
Creative Director
Company
Blueprint Creative Group
Blueprint Creative Group is a Miami-based B2B strategic communications firm specializing in public affairs and technology solutions for government and public sector clients, with additional offices in Atlanta and Washington, D.C.
Remote Hiring Policy:
Blueprint Creative Group supports a hybrid work model, hiring remotely for various roles primarily within the United States, with team members located in cities such as Miami, Atlanta, and Washington, DC.
Job Type
Full-time
Allowed Applicant Locations
United States
Job Description
About Us:
Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.
Position Overview:
Blueprint Creative Group is seeking a Creative Director to lead all creative development for a behavioral change campaign. You'll ensure that messaging and visuals authentically reflect the lived experiences of Massachusetts residents and are culturally resonant across multiple languages and populations.
Key Responsibilities:
Lead and mentor a multidisciplinary creative team including designers, copywriters, and content producers.
Expand and evolve the campaign's creative platform across digital, social, print, and broadcast media.
Develop culturally relevant concepts that connect with diverse communities, including non-English-speaking and underrepresented groups.
Oversee creative review and quality assurance to ensure compliance with the Principles of Health and Racial Equity.
Partner with the Racial & Health Equity Strategist to ensure inclusive storytelling and accessibility in all materials.
Manage production schedules, vendor coordination, and creative budgets.
Present creative strategies and concepts to client stakeholders for feedback and approval.
Qualifications:
Bachelor’s or master’s degree in design, advertising, or communications.
10+ years in creative direction for public health or behavior change campaigns.
Proven record of producing multicultural, multilingual campaigns.
- Strong storytelling, conceptual, and leadership abilities.