Posted at: 4 February

(SA) Paid Ads Specialist

Company

CompanyClearSource BPO

ClearSource BPO is a Utah-based B2B outsourcing provider specializing in customer support and back-office solutions for the solar energy sector, with operations in the Philippines and South Africa.

Remote Hiring Policy:

ClearSource BPO supports remote work for select roles and hires from various locations, including the Philippines and South Africa, allowing team members to work remotely without strict location restrictions.

Job Type

Full-time

Allowed Applicant Locations

South Africa

Apply Here

Job Description

About ClearSource

ClearSource is a leading Business Process Outsourcing (BPO) company delivering exceptional service through innovation and performance. As a challenger brand, we value creativity, data-driven decision-making, and continuous improvement. Join our growing marketing team and help drive high-impact paid media campaigns in a competitive global market.

Position Summary

We are looking for a highly skilled and results-driven Paid Ads Specialist to manage and optimize paid advertising campaigns across Google PPC, 6Sense, LinkedIn Ads, and Meta. This role is ideal for a data-focused marketer who can generate high-quality leads, improve ROI, and contribute directly to ClearSource’s growth.

Key Responsibilities

  • Develop, execute, and optimize paid advertising campaigns across Google PPC, 6Sense, LinkedIn Ads, and Meta
  • Monitor, analyze, and report on campaign performance to identify optimization opportunities
  • Generate a minimum of 10+ marketing-qualified leads (MQLs) per month by Q4 2025
  • Manage budgets strategically to reduce CPA by at least 15%
  • Increase qualified website traffic by 30% and maintain an average CTR of 3.5% or higher
  • Collaborate closely with the Head of Marketing, Marketing Director, Market Development Manager, and other stakeholders
  • Conduct A/B testing to improve ad creatives, messaging, and targeting
  • Leverage 6Sense intent data to refine audience segmentation and targeting strategies
  • Stay current with digital advertising trends, including the ethical use of AI to improve workflows and outcomes

Qualifications

  • Proven experience managing paid campaigns across Google, LinkedIn, Meta, and display networks
  • Hands-on expertise with 6Sense intent-based targeting and workflows
  • Strong analytical skills with a history of improving ROI and campaign performance
  • Experience with A/B testing and conversion rate optimization (CRO)
  • Familiarity with HubSpot CRM or similar marketing platforms
  • Excellent communication and collaboration skills
  • Ability to work independently while coordinating with a US-based manager
  • Strong attention to detail and proactive problem-solving mindset

Technical Skills Required

  • Google Ads: Search and display campaign management
  • 6Sense: Intent data utilization, audience segmentation, and workflow development
  • LinkedIn Ads: B2B targeting and lead generation
  • Meta Ads: Retargeting, dynamic ads, and performance tracking
  • Advanced CRO and A/B testing tools

Key Attributes

  • Data-driven and results-oriented
  • Highly organized with the ability to manage multiple campaigns
  • Persistent, proactive, and adaptable
  • Open to continuous learning and improvement

Why Join ClearSource?

  • Be part of a fast-growing, innovative BPO organization
  • Work with a collaborative and supportive global marketing team
  • Opportunities for professional growth and skill development
  • Remote-first role with occasional onsite requirements in Sandton (SA)
Apply Here