Posted at: 24 March

Lifecycle Marketer

Company

CompanyGrowthAssistant

GrowthAssistant is a Chicago-based B2B outsourcing company specializing in providing full-time offshore marketing talent to U.S. businesses, focusing on growth marketing and operational support.

Remote Hiring Policy:

GrowthAssistant embraces a fully remote work culture, hiring globally with a focus on offshore talent, particularly from the Philippines, while also supporting roles in the United States. Team members collaborate across various time zones.

Job Type

Full-time

Allowed Applicant Locations

North America, South America

Job Description

📩 Now Hiring: Lifecycle Marketer (Email, In-App & Push)

Full-Time | Remote | EST Hours

Are you an email marketer who loves building campaigns from the ground up—coding, QA’ing, and ensuring everything runs flawlessly?

We’re looking for a Lifecycle Marketer who thrives in execution, understands the technical side of CRM marketing, and is excited to work across email, push, and in-app channels.

If you’re detail-obsessed, technically skilled, and enjoy bringing campaigns to life—this role is for you.


🌟 Why You’ll Love This Role

  • Work hands-on with Braze (or similar ESPs) on high-impact lifecycle campaigns
  • Expand your expertise across email, push, SMS, and in-app messaging
  • Play a critical role in ensuring campaigns are accurate, compliant, and high-performing
  • Collaborate with experienced lifecycle strategists and marketers
  • Grow into campaign strategy, experimentation, and optimization

💼 What You’ll Be Doing

⚙️ Campaign Build & Execution

✔ Create and launch campaigns in Braze (or similar platforms)
✔ Build and edit emails using HTML/CSS and Liquid
✔ Set up assets, audience segmentation, and targeting logic
✔ Manage day-to-day lifecycle marketing campaign execution

🔍 QA & Testing Excellence

✔ Perform end-to-end QA before launch (links, rendering, tracking, logic)
✔ Ensure cross-device and cross-browser compatibility
✔ Validate audience targeting, triggers, and campaign flows
✔ Ensure tracking accuracy and campaign readiness

📲 Multi-Channel Lifecycle Support

✔ Support push notifications, in-app messaging, and SMS campaigns
✔ Assist with ad hoc lifecycle marketing initiatives

🛡️ Compliance & Accuracy

✔ Ensure all campaigns meet compliance and disclosure requirements
✔ Maintain high standards for accuracy, branding, and user experience


✅ Must-Have Qualifications

  • Experience with Braze (preferred), Salesforce Marketing Cloud, Oracle, or similar ESPs
  • Experience with ClickUp or similar project management tools
  • Strong proficiency in HTML/CSS and Liquid (Shopify or Braze)
  • Basic understanding of audience segmentation and targeting
  • Strong analytical skills and exceptional attention to detail
  • Ability to work Eastern Standard Time (EST) hours

⭐ Nice-to-Have

  • Experience with push and in-app messaging campaigns
  • Exposure to multi-channel lifecycle marketing strategies

🧠 Who Thrives in This Role?

  • Detail-oriented marketers who never miss a QA step
  • Technically skilled operators who enjoy coding and troubleshooting emails
  • Organized professionals who can manage multiple campaigns simultaneously
  • Strong communicators who collaborate well with cross-functional teams
  • Individuals who take pride in delivering flawless execution

📈 Growth Opportunities

  • Contribute to campaign strategy and A/B testing initiatives
  • Provide performance insights and optimization recommendations
  • Expand into broader lifecycle marketing and automation strategy

If you're ready to own execution and grow into a strategic lifecycle marketer, apply now!