Performance Marketing Manager

The role, in a nutshell

We’re looking for a results‑driven, analytical, and creative Performance Marketing Manager to own paid acquisition and performance programs end to end. You’ll test aggressively, optimize constantly, and scale what works across search, social, display, and third‑party sponsorships—driving measurable pipeline in a high‑velocity environment. Chainguard delivers hardened, secure, and production‑ready builds of the open source software engineers rely on—so teams can build faster, stay compliant, and eliminate risk. We’re the trusted source for open source. Chainguard provides trusted open source artifacts for every layer of the modern software stack—containers, language libraries, and VM images.

What you’ll do

• Develop, launch, and optimize performance campaigns across Google, LinkedIn, Reddit, YouTube, and Display—owning channel strategy, execution, and iteration.
• Leverage buyer‑intent and first/third‑party signals to sharpen targeting, improve conversion efficiency, and inform budget allocation.
• Manage third‑party sponsorships end to end: evaluate opportunities, negotiate, brief, launch, and report—activating our ICP across high‑signal publications and communities.
• Partner with Integrated Campaigns to plug paid channels into cross‑channel motions that build brand and drive qualified pipeline.
• Build and run account‑based marketing (ABM) programs with regional marketing and Sales to engage and accelerate key accounts.
• Analyze performance, attribution, and full‑funnel metrics to uncover insights, prioritize experiments, and guide growth decisions.
• Design and run A/B tests across creative, copy, audiences, bidding, and landing pages; scale winners quickly and retire underperformers.
• Collaborate with Content/Creative to produce on‑brand, high‑performing ad assets and landing experiences that convert.
• Own forecasting and pacing; allocate budgets across channels and campaigns to maximize ROI while hitting growth targets.
• Partner with Analytics to build dashboards and reporting that communicate performance, learnings, and next steps to stakeholders.
• Identify new growth levers—channels, partnerships, formats, and ad tech—pilot thoughtfully, and scale what proves out.

What we’re looking for

• 5+ years in performance marketing or digital acquisition with a track record of delivering measurable ROI.
• Deep analytical chops; comfortable with data, experimentation, dashboards, and multi‑touch attribution.
• Hands‑on expertise across major ads platforms (e.g., Google Ads, LinkedIn, Reddit, YouTube) and associated tooling.
• Experience using intent data for targeting, segmentation, and budget optimization; proficient in A/B testing and conversion rate optimization.
• Curiosity about and practical experience using AI to plan, launch, and optimize campaigns faster and smarter.
• Excellent communication and storytelling—able to synthesize complex results for executives and collaborate cross‑functionally.
• Bias for action: rapid experimentation, iteration, and an owner’s mindset in a fast‑moving, high‑growth environment.

About Us

Chainguard is the secure foundation for software development and deployment. By providing guarded open source software, built from source and updated continuously, Chainguard helps organizations eliminate threats in their software supply chains.

Founded by the industry's leading experts on open source software, security and cloud native development, Chainguard has built the largest library of open source software that is secure by default. 

Chainguard’s mission is to be the safe source for open source.

 

We live and breathe our company values:

We are customer obsessed - We focus on delivering solutions to our customers that create value and make their lives better.

We have a bias for intentional action - We prioritize, plan, try things, and fail fast.

We don’t take ourselves too seriously (but we do serious work) - We are solving an important problem which takes focus, but we also like to enjoy the journey.

We trust each other and assume good intentions - We’re transparent with decisions to empower team members to make well informed decisions.

 

A few of the benefits we offer:

• Flexible & Remote-First Culture: Work remotely with team meetup opportunities, bi-annual destination summits, and a monthly stipend for coworking spaces, phone and internet costs. 
• Our Approach to Equity:  Receive stock options upon hire and promotion. Plus, you can participate in secondary offerings and have 10 years to exercise your options (yes, you read that correctly: 10 years!). 
• 100%  Covered Health Insurance: We cover 100% of your health, vision and dental insurance premiums for you and your dependents. Nothing comes out of your paycheck. 
• ∞ Flexible Time Off: Take the time you need – to do our best work, we need to recharge and reset. 
• 18 Weeks Paid Parental Leave: We offer 18 weeks for birthing parents and 12 weeks for non-birthing parents, with the option to use it all at once or throughout your child's first year.

If your experience is close but doesn’t fulfill all requirements, please apply. We’re building the best team in technology and are focused on hiring “Chainguardians'' with unique backgrounds, perspectives, and experiences.

Chainguard is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

By submitting your application, you acknowledge that Chainguard will process your personal data in accordance with Chainguard’s Privacy Policy.

©2025 Chainguard. All Rights Reserved.