Senior MarCom Specialist (PR Specialist)

About the Role

We are looking for a Senior MarCom Specialist to lead and execute B2B communications initiatives across PR, content, events, and brand visibility activities in the US market.

This role is ideal for a hands-on communications generalist who combines strategic thinking with strong execution skills and is comfortable working autonomously in a fast-paced environment.

You will work cross-functionally with Sales, Partnerships, and Leadership teams to strengthen brand reputation, support business growth, and drive market visibility.

Requirements

• 5+ years of experience in Marketing Communications, PR
• Strong background in B2B communications and brand positioning
• Proven experience driving PR, media relations, and thought leadership initiatives
• Experience managing industry events, expos, or conferences
• Strong content creation and storytelling skills
• Ability to independently lead projects from idea to execution
• Excellent communication and stakeholder management skills
• Experience working with cross-functional teams
• C1 English

Responsibilities

Brand Reputation & Thought Leadership

• Build and strengthen brand visibility and market reputation
• Drive PR initiatives, media placements, and industry publications
• Support award submissions, research publications, and thought leadership activities
• Collaborate with leadership on expert commentary and industry positioning
• Identify communication opportunities that support business growth

Events & Sales Enablement

• Lead marketing support for industry events and expos
• Coordinate event execution end-to-end
• Manage branded merchandise and event-related materials
• Collaborate with vendors, partners, and external providers
• Support Sales teams with communication and marketing assets

Content & Communications

• Develop LinkedIn-focused content initiatives
• Create communication materials for campaigns, announcements, and partnerships
• Ensure consistency of messaging and brand tone across channels