Posted at: 17 July
[HCM, Garena] Senior Marketing (ABM)
Company
Garena
Garena is a Singapore-based B2C gaming and esports company specializing in free-to-play games across mobile and PC platforms, with a strong presence in Southeast Asia and Taiwan.
Job Type
Full-time
Allowed Applicant Locations
Vietnam
Job Description
Unleash the Power: Join Our Game Marketing Team!We are seeking passionate, creative individuals to drive our game digital marketing efforts. Join our dynamic team and help us deliver exceptional campaigns. If you're driven by curiosity and excellence, apply now and score your dream job with Garena!
ResponsibilitiesYour MissionAs a Senior Marketing (ABM) in our Game Team, you'll be responsible for developing innovative marketing plans, creating engaging content and analyzing performance metrics to elevate our brand presence in the gaming community.Your QuestCampaign Management: Responsible for product and campaign awareness, user reach & engagement metrics on social media platforms (such as viewership and engagement), managing all brand’s media channels. Make sure the campaign is on time and within budget.IMC Planning: Propose targets, develop and implement IMC (Integrated Marketing Communications) plans and campaigns, including the IMC component of product launching in alignment with key business priorities, brand & customer needs, and work with the Product team, KOLs, and Community team to deliver the results.Marketing Analytics: Use analytics to drive key success metrics related to the marketing and brand awareness campaign & apply learnings in next projects launching.Manage and cultivate a relationship with a third-party organization that is relevant for Garena's marketing and publishing effort.
RequirementsExperience: At least 4-year experience in end-to-end Marketing project management with experience in various Marketing roles.Qualifications: Bachelor's degree or equivalent practical experience, coupled with a portfolio showcasing your past projects.Highly logical and analytical, and with curious mind to constantly explore industry best practicesAble to handle multiple tasks in an organized manner and deliver under pressureAble to thrive in a fast-paced, dynamic environment and adapt to changing priorities and needs.Able to communicate fluently in Vietnamese and EnglishFluent in Vietnamese and EnglishAPPLICATION FORM GUIDANCE:Please submit your job application package with the following documents:1. Your CV2. Your Portfolio3. The Garena Application Form (Download the file from the link, fill in and upload it with your CV): https://shorturl.at/TTSvq