Posted at: 23 March

Social Commerce Manager

Company

CompanyActivate Talent

Activate Talent is a global B2B staffing and recruitment agency specializing in rapid hiring solutions for diverse industries, including SaaS and e-commerce, with a focus on connecting businesses with top-tier talent.

Remote Hiring Policy:

Activate Talent supports fully remote work and hires globally, welcoming candidates from various regions without specific geographic restrictions.

Job Type

Full-time

Allowed Applicant Locations

North America, South America

Job Description

Job Title: Social Commerce Manager
Job Type: Full-time / Remote
Work Hours: US Hours

Job Overview:

We’re helping our client find a Social Commerce Manager to own and scale TikTok Shop into a major revenue-driving channel. In this role, you will connect creators, content, Live shopping, and performance media into a seamless commerce engine while contributing to rapid, trend-responsive growth within the TikTok ecosystem.

Responsibilities:

  • Own and scale TikTok Shop as a primary revenue-driving channel
  • Drive gross merchandise volume (GMV) growth through strategic execution
  • Improve TikTok Shop conversion rate through optimization of content, offers, and product pages
  • Build, onboard, and activate a high-performing creator & affiliate network
  • Execute a consistent cadence of TikTok Live shopping events to drive revenue
  • Identify trends and rapidly launch shoppable assets within tight turnaround times
  • Manage and optimize TikTok Spark Ads to achieve strong ROAS
  • Increase repeat purchase rate through retention and lifecycle strategies
  • Collaborate cross-functionally with creators, internal teams, and external partners
  • Oversee backend commerce operations impacting conversion (PDPs, fulfillment, offers)

Must-Have:

1-3+ years in TikTok, social commerce, or creator-led DTC growth.
Hands-on experience owning a TikTok Shop (not just posting content)
Deep understanding of:
TikTok Live best practices
Affiliate attribution & incentives
Creator whitelisting & Spark Ads
Conversion-driven UGC formats
Proven ability to scale creators from dozens → thousands
Extremely data-driven but creatively fluent
Comfortable moving fast, testing constantly, and iterating in real time
Strong POV on what actually works on TikTok today

Nice-to-Have:

Beauty, haircare, wellness, or lifestyle brand experience
Experience launching TikTok Shop from $0 → meaningful monthly GMV
Familiarity with TikTok Shop ops, fulfillment, and compliance
Has personally hosted or directed TikTok Lives