Posted at: 26 May
User Acquisition Manager (Mobile) (World of Tanks Blitz)
Company
Wargaming
Wargaming is a Nicosia-based B2C video game developer and publisher specializing in free-to-play military-themed MMOs, including World of Tanks and World of Warships, with a global reach.
Job Type
Full-time
Allowed Applicant Locations
Serbia
Job Description
Job Overview
We are looking for a User Acquisition Manager to join our team and drive the growth of performance marketing for World of Tanks Blitz, an online mobile shooter.
Reports to
Marketing Director, Mobile
What will you do?
Manage and scale paid user acquisition campaigns across major channels
Monitor, analyze, and optimize campaign performance based on key metrics
Develop and execute testing strategies for creatives and targeting
Collaborate closely with creative, product, and analytics teams
Work with attribution tools (AppsFlyer or similar) to ensure accurate tracking and reporting
Identify new growth opportunities, channels, and scaling strategies
What are we looking for?
3+ years of experience in mobile user acquisition
Strong analytical skills and a data-driven mindset
Hands-on experience with major ad platforms (Meta Ads, Google Ads, Applovin)
Solid understanding of mobile marketing metrics and attribution
Experience working with AppsFlyer or similar attribution tools
Upper-intermediate English or higher
What additional skills will help you stand out?
Experience in mobile gaming
Experience building and scaling creative testing pipelines
Understanding of ASO and/or retargeting
Ability to prioritize and manage multiple tasks in a fast-paced environment
Strong ownership and accountability for results
Clear communication and collaboration skills
Work mode
Hybrid (3 days of work from the office)
This role isn't eligible for relocation & immigration support.
Benefits
Benefits and perks are tailored to the local market and culture. Our benefits in Belgrade include:
Additional vacation days based on years of service at Wargaming: up to 5 days on top of the statutory minimum
Additional paid time off (5 Personal Days, Birthday Leave, Marriage Leave, Compassionate Leave)
Sick Leave Compensation, Maternity Leave Benefits
Premium Private Health Insurance
Career development and education opportunities within the company
English clubs and platform for learning languages
Mental well-being program (iFeel)
Commuting allowance
Company events
FitPass membership
Discounts for employees
Personal Gaming Account
Coffee, fruits, and snacks in the office
On-site canteen with subsidized prices for food and drinks
Seniority Awards
Referral program - you can recommend the best talents to the Company and receive a reward
Please submit your CV in English to ensure smooth processing and review.
About Wargaming
Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Operating since 1998, Wargaming has become one of the leaders in the gaming industry with 15 offices worldwide, including studios in Chicago, Prague, Shanghai, Tokyo, and Vilnius. Our diverse and multicultural team works together to deliver a top-class experience to millions of players who enjoy Wargaming's titles across all major gaming platforms. Our flagship products include free-to-play hits World of Tanks, World of Warships and World of Tanks Blitz.
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