Posted at: 17 February

Landing Page CRO Specialist

Company

CompanyActivate Talent

Activate Talent is a global B2B staffing and recruitment agency specializing in rapid hiring solutions for diverse industries, including SaaS and e-commerce, with a focus on connecting businesses with top-tier talent.

Remote Hiring Policy:

Activate Talent supports fully remote work and hires globally, welcoming candidates from various regions without specific geographic restrictions.

Job Type

Full-time

Allowed Applicant Locations

Worldwide

Salary

$60,000 to $90,000 per year

Apply Here

Job Description

About the Role:
We’re looking for a hands-on Landing Page CRO Specialist to drive conversion rate growth for paid traffic. You will implement, test, and iterate on landing page changes quickly—without waiting on engineering—using a mix of A/B testing tools and direct front-end edits. This is a performance-focused role, not a design or branding role.

What You’ll Do:

  • Own conversion rate (CVR) performance for paid-traffic landing pages
  • Build, launch, and analyze continuous A/B tests
  • Personally implement test variants using:
    • HTML, CSS, and JavaScript
    • A/B testing platforms or client-side experimentation tools
  • Optimize landing pages for:
    • Page structure and hierarchy
    • Above-the-fold layout and copy
    • CTA placement, behavior, and interaction
    • Load speed and perceived performance relevant to CVR
  • Ensure strong ad → landing page message match
  • Diagnose conversion friction using analytics, heatmaps, and session replays
  • Maintain a clear experimentation roadmap with hypotheses and learnings
  • Move fast with minimal reliance on internal engineering resources

What You Have:

  • Hands-on experience improving CVR on paid-traffic landing pages
  • Comfort writing and editing front-end code
  • Strong understanding of how DOM changes, JavaScript execution, and page performance impact conversion and test validity
  • Ability to implement and QA experiments end-to-end
  • Hypothesis-driven thinking, not opinion-based decisions
  • Obsession with details and iteration speed

Technical Skills & Tools:

  • Strong working knowledge of:
    • HTML / CSS
    • JavaScript (DOM manipulation, event handling)
  • Experience with:
    • Client-side A/B testing tools (VWO, Convert, Optimizely, etc.)
    • Webflow, Shopify, or custom CMS environments
  • Familiarity with:
    • Analytics tools (GA4, Mixpanel, Amplitude)
    • Heatmapping/session replay tools (Hotjar, FullStory)
    • Performance optimization (page speed, CLS, FCP)
    • Debugging experiment conflicts

Why This Role is Exciting:
You’ll have the autonomy to move fast, implement your ideas directly, and see the impact of your work on revenue and performance. If you thrive in a results-driven, hands-on role, this is a perfect fit.

Apply Here