Posted at: 10 February

Senior Lead Generation Specialist (Growth Team) - Part-Time

Company

CompanyRemotebase

RemoteBase is a US-based B2B recruitment platform specializing in connecting vetted software engineers with technology startups, primarily on the US west coast.

Remote Hiring Policy:

Remotebase is a fully remote company hiring worldwide, with team members from various regions, including the US, and offers flexible work schedules.

Job Type

Part-time

Allowed Applicant Locations

Worldwide

Job Description

We are looking for a Senior Lead Generation Specialist to join our Growth team on a part-time basis. This role is focused on building, scaling, and optimizing lead generation systems across multiple channels. You will work closely with growth and sales leadership to drive high-quality pipeline and improve conversion through well-defined sales workflows.

This is a senior, hands-on role for someone who has built and owned lead generation engines in environments similar to Remotebase such as remote talent platforms, software development agencies, B2B SaaS companies, or tech-enabled services businesses.


What You’ll Do

  • Own and scale lead generation across diversified channels, ensuring no dependency on a single source
  • Lead outbound lead generation efforts across email, LinkedIn, and other relevant platforms
  • Drive LinkedIn-led growth initiatives, including profile positioning, direct outreach strategies, and campaign execution
  • Design, build, and optimize sales workflows covering lead qualification, follow-ups, and handoff to sales
  • Write, test, and refine outbound copy, LinkedIn messaging, and short-form content used in growth and sales campaigns
  • Partner closely with sales to understand objections, refine ICPs, and improve close rates through better messaging
  • Continuously experiment with new channels, audiences, offers, and messaging to improve lead quality and conversion rates
  • Track, analyze, and report key metrics including reply rates, conversion rates, pipeline contribution, and revenue impact
  • Provide strategic input on growth experiments and mentor junior team members when needed

  • 5+ years of hands-on experience in lead generation, growth, outbound, or demand generation roles
  • Proven experience generating leads for B2B tech or services companies selling to startups and mid-sized businesses
  • Strong understanding of multi-channel lead generation strategies and outbound systems
  • Deep, hands-on experience with LinkedIn marketing and outbound sales workflows
  • Clear understanding of the full funnel—from first touch to deal close—and how to optimize each stage
  • Strong content writing skills, particularly for outbound emails, LinkedIn messaging, and sales collateral
  • Experience with lead generation and CRM tools such as Apollo, HubSpot, Clay, LinkedIn Sales Navigator, HeyReach, SmartLead, or similar
  • Highly data-driven, with the ability to optimize strategy and execution based on performance metrics. Comfortable operating independently and making decisions in a fast-moving environment.

    Nice to Have
    • Experience generating leads for engineering, AI, or technical services companies
    • Experience working closely with sales teams on deal conversion and pipeline optimization
    • Familiarity with automation tools such as n8n or similar workflow automation platforms.
    • Experience advising or mentoring junior growth or SDR team members
  • In addition to a market competitive compensation, we have a reward philosophy that expand beyond this.
  • Fully remote with an option to work from the office.
  • Opportunity to work with a truly global team
  • Flexible timings. You decide your work schedule