Posted at: 19 February

Social Media Manager

Company

CompanyZeely Inc.

Zeely Inc. is a Wilmington, DE-based B2B SaaS company specializing in AI-powered web store and ad builder solutions for small businesses and entrepreneurs in the e-commerce and digital marketing sectors.

Remote Hiring Policy:

Zeely Inc. embraces a remote-first approach, allowing team members to work from anywhere, with opportunities to visit offices in Warsaw and Kyiv. Hiring is open to various regions, fostering a diverse and flexible work environment.

Job Type

Full-time

Allowed Applicant Locations

Worldwide

Job Description

Join us as a Social Media & Organic Growth Manager and become the owner of Zeely’s organic growth direction. In this role, you’ll turn social media into a scalable product growth channel through fast experimentation, iteration, and a strong focus on metrics and impact.

Your main mission is to build one of the strongest organic growth engines on the market and make social media a meaningful driver of product adoption and business results.

Zeely AI is a platform that uses artificial intelligence to generate viral UGC videos and ad banners, as well as launch effective ad campaigns on Facebook and Instagram, helping small businesses become visible and scale.

We already have 1mln+ users in the US and are consistently growing more than 4x year-over-year. Today, Zeely is ranked among the Top-3 products in its category on the US market, and our team has grown to over 130 specialists.

Your key responsibilities:

  • Develop Instagram and X as strategic product growth channels, not just communication platforms;

  • Own and execute a video-first content strategy, tailored to platform-specific mechanics;

  • Continuously test growth hypotheses, analyze results, and scale high-performing formats;

  • Build and scale the influencer & UGC direction, strengthening social proof and integrating UGC into both organic and paid strategies;

  • Track and analyze key growth and business metrics to measure social media impact;

  • Collaborate closely with product, growth, and performance teams.

What we’re looking for:

  • 5+ years of experience working with social media as a growth channel;

  • Proven experience with organic and paid strategies, supported by successful cases;

  • Deep understanding of Instagram and X algorithms;

  • Hands-on experience with video-first formats and UGC;

  • Strong analytical mindset and confidence working with metrics and reporting;

  • High level of ownership, independence, and responsibility for results.


Nice to have

  • Experience scaling organic growth for B2C or product-led companies;

  • Background in US market–focused social strategies;

  • Experience working closely with product teams.

Why it’s exciting to work with us:

  • Work with cutting-edge technologies and contribute to building AI-powered tools

  • Join a strong A-level team that motivates you to grow and achieve more

  • Remote-first approach: work from anywhere, with the option to visit our offices in Warsaw and Kyiv

  • Paid day-offs and sick leaves — we care about your work-life balance

  • Regular performance reviews to ensure your growth is transparent and rewarded

  • Financial support — consultations for private entrepreneurs from our dedicated finance team

Recruitment process: Intro call > Hiring Team Interview > Test Task > Final Interview > Reference Check > Offer

Send us your CV — we’d love to get to know you better!