Media Buyer - Meta Ads (Remote, Anywhere in Pakistan, USD Salary)
HR POD - Hiring Talent Globally · full-time · posted 4 Sep
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The actual job
Media Buyer - Meta Ads (Remote, Anywhere in Pakistan, USD Salary)
HR POD - Hiring Talent Globally
- Engagement
- Full-time
- Posted
- about 20 hours ago
What the posting asks for
- 2 years of experience
- Meta Ads Manager
- AI tools proficiency
- E-commerce experience
- Ad creative and copywriting
Employer text
The posting, in its own words
Requirements:
- 2–4 years of experience in paid media.
- Strong hands-on expertise with Meta Ads Manager, including campaign setup, budget management, optimization, and performance analysis.
- A data-driven mindset, with the ability to use performance data to guide decisions and identify opportunities for improvement.
- Clear and proactive communication skills, with the ability to keep clients and internal stakeholders informed.
- Ability to manage multiple client accounts simultaneously while maintaining accuracy and meeting deadlines.
- Strong understanding of ad creative and copywriting, with a sharp eye for identifying high-performing creative concepts and messaging.
- Daily proficiency with AI tools such as Claude, ChatGPT, Gemini, and Higgsfield for research, copywriting, creative development, and reporting.
- Experience using AI creative generation tools such as Higgsfield and Canva AI.
- Familiarity with Canva and CapCut for creating and editing ad creative.
- Experience working with Shopify-based e-commerce stores.
- Experience using Asana for project and workflow management.
- Experience with TikTok Ads or Google Ads.
- Familiarity with conversion rate optimization (CRO) concepts.
Responsibilities:
- Own client ad accounts end to end, managing paid media strategy and day-to-day execution across 5–6 accounts.
- Handle campaign builds, budget pacing, daily optimization, and performance reviews.
- Brief and drive creative development by partnering with designers to produce high-converting ad creative.
- Use AI tools such as Higgsfield, ChatGPT, and Claude to generate and iterate on concepts.
- Analyze, test, and continuously optimize campaign performance by evaluating data and refining targeting, creative, and spend.
- Develop clear hypotheses, conduct A/B tests, and iterate based on results.
- Keep Account Managers proactively informed of account updates, performance changes, and key insights to ensure there are no surprises.
- Use AI tools as a daily productivity multiplier across research, copywriting, creative briefs, and reporting to improve efficiency and output quality.